Dancefloor Architect  ////  Design Direction  ////  Entertainment Environments

To Move
and Inspire

"Every project starts from the same question: what do we want the user to feel and how can we connect with them emotionally. It's about understanding the audience's perspective and then building the experience around that."

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Selected
Work

Ibiza Rocks hotel arena redesign — Craig David TS5 residency, 2018
Experiential  ////  Stage Design

Ibiza
Rocks

Ibiza Rocks Hotel  ////  2018
Nike Air Max retail installation — suspended acrylic rib cage, Niketown London 2017
Retail  ////  Installation

Nike
Air Max

Nike / Niketown London  ////  2017
Pikes Club nightclub redesign — Freddie's at Pikes Hotel Ibiza, 2019
Interior  ////  Nightclub Design

Pikes
Club

Pikes Hotel Ibiza  ////  2019
Halo Sound Systems — spatial audio installation
Design Direction  ////  Spatial Audio

Halo Sound Systems

Halo  ////  2021–2024
Pacha Ibiza x Minirig co-branded speaker
Experiential  ////  Product & Brand

Pacha
x Minirig

Pacha Ibiza  ////  2018
Boomtown Fair festival aerial overview
Experiential  ////  Festival Design

Boomtown
Fair

Boomtown  ////  2016–2019
Tokyo World Festival main stage
Experiential  ////  Spatial Design

Tokyo
World

Tokyo World Festival  ////  2018
Red Bull Music UK bespoke touring DJ booth
Design Direction  ////  Touring Installation

Red Bull Touring Booth

Red Bull Music UK  ////  2020
Secret Garden Party — The Prize Cock pub
Experiential  ////  Design Direction

Secret Garden
Party

Secret Garden Party  ////  2015
Glastonbury — Synthetic Garden, Shangri-La
Experiential  ////  Set Build

Glastonbury

Glastonbury Festival  ////  2010
Noisily Festival sculpture at night
Experiential  ////  Design Direction

Noisily
Festival

Noisily Festival  ////  2022

"I provide an understanding from inside the culture and from an architectural standpoint. I've stood behind the decks in front of a crowd, built stages in the mud at festivals, and learned the Ibiza club world from the inside. The user's perspective can't be taught secondhand, and it's the difference between a space that looks right and one that feels right."

Selected clients
Nike Red Bull Pacha Ibiza Rocks Pikes Hotel Minirig Halo Boomtown Fair Tokyo World Secret Garden Party Glastonbury Noisily Festival